"Given the superior comfort and convenience afforded by the humble button, the continued survival of the cufflink is hard to fathom, but perhaps the natural world can provide us with an explanation.
In some species of birds - the peacock, for example - males with larger, more ornate tailfeathers seem able to attract mates more successfully than their less spectacular rivals. Could cufflinks perform a similar function in the human world? If so, gents looking to mate are advised to purchase the biggest, flashiest, pair they can find."
The Scotsman, 28 November 2010